5 Steps to an Effective Social Media Strategy for Your Small Business

Effective Social Media Strategies for Your Small Business Technology has changed many things over the past few years, marketing being one of them. We have watched marketing evolve greatly and change the way we perceive it. Long gone are the days of door-to-door marketing or relying on traditional forms of advertisement such as print and […]

SEO vs. Social Media Marketing – Which is Better?

When it comes to online marketing and choosing strategies that will grow your business, the never-ending debate seems to be between SEO and Social Media marketing. Which is the better option? While SEO (search engine optimization) is all about showing up first on search engine results, social media marketing (SMM) is more focused on building […]