North Rose Technologies
New York, NY

Web Development in New York

New York City sets the bar for web design and digital presence. It also sets the bar for agency pricing — $250-$400/hr is standard in Manhattan. We deliver the same caliber of web work from our Dallas HQ and Gurugram engineering center at 40-60% less. One hour ahead of Central Time. Zero compromise on quality.

150+ Projects Delivered
60% Cost Savings
24/7 Support
50+ Happy Clients

Why New York Businesses Choose Us

NYC businesses pay some of the highest web development rates in the country. A senior React developer in Manhattan commands $200K+ in salary. Agencies on Madison Avenue bill accordingly. But most web projects don't need a local team — they need a good team. Our model pairs a Dallas-based project manager with senior engineers in India, giving New York clients agency-quality output at a fraction of the cost. The 1-hour timezone difference between Dallas and NYC means real-time collaboration during business hours.

  • Manhattan agencies charge $250-$400/hr — our blended rate is 40-60% lower
  • Only 1 hour timezone difference between Dallas (CT) and New York (ET)
  • NYC's digital ad spend tops $32 billion — your website needs to convert that traffic
  • We work with NYC startups, mid-market firms, and Fortune 500 companies
Our Services

Web Development Services in New York

New York demands premium web experiences. Here is what we build for NYC clients.

Custom Website Development

Pixel-perfect, responsive websites for NYC brands. React, Next.js, and Vue builds with server-side rendering, animations that impress without slowing things down, and code architecture that your next developer can actually maintain.

E-Commerce & Shopify Plus

High-volume storefronts for New York retailers and D2C brands. Shopify Plus, headless commerce, and custom checkout flows built to handle flash sale traffic and NYC consumer expectations for speed.

Fintech & Financial Web Apps

Secure web portals, trading dashboards, and client-facing platforms for NYC's massive financial sector. SOC 2 compliant architecture, real-time data feeds, and the kind of uptime SLAs Wall Street demands.

Progressive Web Apps

PWAs that work on the subway — offline capability, instant loading, and push notifications. NYC's mobile usage rate is 78%. Your web app needs to work flawlessly on a phone with one bar of signal underground.

CMS & Content Platforms

Headless CMS setups with Sanity or Contentful for media companies and publishers. NYC produces more digital content than any other US city. We build the platforms that manage and deliver it.

Web Performance & Conversion Optimization

Speed audits, A/B testing infrastructure, and Core Web Vitals tuning. One NYC client saw a 22% increase in lead form completions after we cut page load time from 4.2 seconds to 1.1 seconds.

Industries

Industries We Serve in New York

NYC is the most industry-diverse city in America. Here are the verticals where our web development work hits hardest.

Fintech

Financial Services & Fintech

NYC is the financial capital of the world. We build client portals, trading dashboards, compliance reporting interfaces, and investor-facing websites for hedge funds, banks, and fintech startups from seed stage through Series C.

Media

Media, Publishing & AdTech

Content platforms, ad-supported sites, and subscription paywalls for NYC's media industry. Fast load times are money — every 100ms of delay costs media companies measurable ad revenue. We optimize for that reality.

Fashion

Fashion & Luxury Retail

Shopify Plus stores and custom e-commerce experiences for NYC fashion brands. Product photography galleries, size guides, virtual try-on integration, and checkout flows tuned for high-AOV luxury purchases.

Professional Services

Legal & Professional Services

Lead-generating websites for NYC law firms, management consultancies, and accounting firms. Clean design, credibility signals, and conversion paths that turn organic traffic into booked consultations.

How We Work

How We Work with New York Teams

Real-time collaboration across a 1-hour timezone gap. Video-first communication with quarterly on-site visits available.

Step 1

Virtual Discovery Session

Video-based kickoff covering business goals, target audience, competitive analysis, and technical requirements. We are 1 hour behind NYC, so meetings fit easily into your schedule. Detailed scope document delivered within a week.

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Step 2

Design & Prototyping

High-fidelity Figma prototypes with responsive breakpoints. NYC clients often have strong brand guidelines — we work within them while pushing the design to perform better for conversion and accessibility.

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Step 3

Agile Development

Two-week sprints with working deployments. Your Dallas project lead is available during NYC business hours. Our India team handles overnight development — your project moves forward while Manhattan sleeps.

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Step 4

QA & Performance Testing

Cross-browser, cross-device testing. Core Web Vitals validation. Accessibility compliance. Load testing for NYC traffic volumes. We test on real phones in real network conditions, not just Chrome DevTools.

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Step 5

Launch & Ongoing Partnership

Managed deployment, monitoring, and post-launch optimization. NYC businesses move fast — we keep pace with ongoing updates, A/B tests, and feature additions after go-live.

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Engagement Models

Flexible Engagement Models

Manhattan-quality web development without Manhattan overhead. Here is how NYC companies work with us.

Most Popular

Dedicated Team

A full web team — designers, front-end, back-end, QA — working exclusively on your project. Ideal for NYC companies with continuous web development needs or product roadmaps spanning 6+ months.

Custom pricing based on your requirements

  • Dedicated developers working solely on your project
  • Dallas-based PM available during NYC business hours
  • Scale team size up or down with 2-week notice
  • Daily standups and bi-weekly sprint demos
  • 40-60% savings vs Manhattan web agencies
  • Minimum 3-month engagement

Project-Based

Fixed scope, fixed price. Best for website builds, redesigns, e-commerce launches, or specific web applications with clear requirements.

Custom pricing based on your requirements

  • Fixed price from approved scope document
  • Milestone-based payment schedule
  • Full design, development, QA, and launch
  • Source code and IP ownership transferred
  • 30-day post-launch warranty
  • Typical timeline: 6-16 weeks

Staff Augmentation

Add our developers to your existing NYC team. They work ET hours, join your Slack, and ship code in your repos. No recruiter fees, no visa sponsorship headaches.

Custom pricing based on your requirements

  • Engineers embedded in your existing NYC team
  • Available during Eastern Time business hours
  • No recruiting fees or lengthy onboarding
  • Start within 1-2 weeks
  • Month-to-month contracts
  • Senior developers with 5+ years experience
All plans include a free consultation and project assessment
FAQ

Web Development in New York Questions Answered

Quick answers to the questions we hear most often.

Still have questions?

Can't find what you're looking for? Our team is here to help.

Contact us

We work with NYC companies regularly. The 1-hour timezone difference is negligible. Daily standups, Slack, and video calls keep communication tight. For major milestones, our team flies to New York for in-person sessions. Several of our largest accounts are Manhattan-based.

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