Education Websites That Drive Enrollment
Students, parents, and educators judge your institution in the first 5 seconds of landing on your site. We build education websites that make enrollment easy, course discovery intuitive, and your brand credible — a private school client saw applications increase 38% after their site redesign.
What is EdTech Website Design?
EdTech website design is about building the public-facing web presence for schools, universities, training providers, and education technology companies. This is not about building a learning management system or an adaptive testing platform. It is about creating the website where prospective students discover your programs, parents research your institution, and enrollment happens. The best education websites balance accessibility compliance (WCAG 2.1), clear information architecture across dozens of programs, and conversion-focused design that turns browsers into applicants.
- Enrollment and admissions portals that reduce application abandonment rates
- Course catalog pages with structured data for search visibility
- WCAG 2.1 AA accessibility compliance across every page
- Parent, student, and faculty audience segmentation built into the site structure
What We Build for Education Companies
School websites, course marketing pages, and education brand experiences designed to convert prospective students into enrolled ones.
Course Catalog & Program Pages
Organized, searchable program directories with individual pages for each degree, certificate, or course. Structured data markup so your programs show up in Google's education search results. One university saw organic traffic to program pages increase 52% after restructuring.
Mobile-First Student Experience
68% of prospective students research schools on their phones. We design for mobile first — fast-loading pages, thumb-friendly navigation, and application forms that work without pinch-zooming. Campus map integration and event calendars optimized for small screens.
WCAG 2.1 Accessible Design
Full WCAG 2.1 AA compliance is not optional for education sites — it is a legal requirement under ADA and Section 508. We build with screen reader compatibility, keyboard navigation, proper heading hierarchy, and sufficient color contrast from the ground up.
Enrollment & Lead Generation
Multi-step application forms, program inquiry forms, virtual tour scheduling, and event registration — all connected to your CRM or SIS. We track every touchpoint from first visit to enrolled student so you know which channels actually drive applications.
Content Management for Staff
A CMS that non-technical staff can actually use. Department pages, faculty profiles, news posts, and event listings that teachers and admins update themselves without calling IT. Role-based permissions so the English department cannot accidentally edit the admissions page.
SEO for Education Keywords
Local and program-specific SEO strategy built into the site architecture. Optimized landing pages for queries like 'nursing program near me' or 'online MBA accredited.' Schema markup for courses, events, and organization data that Google reads directly.
Who We Build Education Websites For
From K-12 schools to global online course platforms, education organizations need websites that serve multiple audiences at once.
K-12 School & District Sites
Multi-school district websites with individual school pages, parent portals, calendar integration, and emergency notification systems. We built a 12-school district site that consolidated 12 separate websites into one platform, cutting IT overhead by 40%.
University & College Portals
Higher education websites with program finders, virtual campus tours, alumni sections, and application portals. Department microsites and research showcase pages. Designed to handle 100+ programs without confusing navigation.
Online Course Marketing Sites
Landing pages and full websites for online course creators, bootcamps, and training platforms. Course preview sections, instructor bios, student testimonials, and checkout flows that convert. One bootcamp client increased enrollment 29% with a redesigned course landing page.
EdTech Company Websites
Corporate websites for education technology startups and companies. Product demo pages, pricing tables, integration documentation, and resource libraries. Designed to convert school administrators and district buyers who evaluate 10+ vendors before purchasing.
How We Build Your Education Website
A structured approach from audience research through launch, typically completed in 8-12 weeks for education organizations.
Audience & Stakeholder Research
Education sites serve students, parents, faculty, alumni, and donors simultaneously. We map each audience's goals, common tasks, and entry points to build an information architecture that serves everyone without overwhelming anyone.
Information Architecture & Sitemap
Education sites are often 50-200+ pages. We create a logical sitemap with clear hierarchy — main programs, departments, admissions flow, campus life, and support resources. Card sorting and tree testing with real users validate the structure before design begins.
Accessible Visual Design
Design mockups with WCAG 2.1 AA compliance baked in from the start. Color contrast ratios checked, focus states designed, and type hierarchy tested with screen readers. Your brand identity applied consistently across every page template.
CMS Development & Integration
We build on a CMS your team can manage — WordPress, headless CMS, or a custom solution depending on your technical capacity. SIS integration, event calendar connections, and application form systems wired up and tested.
Content Migration & SEO
We migrate existing content with URL redirects, optimize program pages for search, and set up analytics tracking for enrollment funnels. Every page gets proper meta tags, Open Graph data, and structured schema markup.
Launch, Training & Support
We train your staff on the CMS with video walkthroughs and documentation. Post-launch, we monitor accessibility compliance, fix any issues, and provide ongoing support so your team feels confident managing the site independently.
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Education Website Packages
Pricing based on site complexity and audience scope. All packages include WCAG 2.1 AA accessibility, mobile-responsive design, and staff CMS training.
Single School
A professional website for an individual school or small training provider with program pages, contact forms, and a staff-managed CMS.
Custom pricing based on your requirements
- 10-15 custom-designed pages with mobile optimization
- CMS setup with staff training and documentation
- Basic program/course catalog pages
- WCAG 2.1 AA accessibility compliance
- 30 days of post-launch support
Multi-Program Institution
A full institutional website with program finder, enrollment forms, faculty directory, and event management — built for schools with 10+ programs.
Custom pricing based on your requirements
- 30-60 pages including program and department pages
- Application and enrollment form integration
- Faculty directory with profile pages
- Blog, news, and event calendar system
- 90 days of post-launch support and optimization
University or District
A large-scale website for universities or multi-school districts with hundreds of pages, multiple subsites, and complex integration requirements.
Custom pricing based on your requirements
- Unlimited pages with multi-site architecture
- SIS and CRM integration for enrollment tracking
- Advanced search and program finder tools
- Multi-language support and global accessibility
- Ongoing maintenance and dedicated support team
EdTech Website Design Questions Answered
Quick answers to the questions we hear most often.
Under the ADA and Section 508, schools and universities that receive federal funding are legally required to make their websites accessible. Beyond the legal requirement, 15-20% of your visitors may have a disability that affects how they use the web. Accessible design means more students can find your programs, apply, and enroll. We build to WCAG 2.1 AA standards from day one — not as a retrofit after a complaint.
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Ready to Get Started with EdTech Website Design?
Let's discuss your project and discover how we can help you achieve your business goals with our expert team.