Search Engine Marketing (PPC)
We create a custom PPC strategy that effectively drives traffic, leads, and sales to get immediate results.
Search Engine Marketing (PPC)
A lot goes into building a winning PPC campaign that is from researching and selecting the right keywords, to organize those keywords into well-organized campaigns and ad groups, to set up PPC landing pages that are optimized for conversions.
Want more site traffic?
Awareness
Show the world the value you offer through investing in brand awareness strategies.
Engagement
Understand potential customers’ pain points to show how you can solve their core problems.
Consideration
Position yourself as the solution to pain points by focusing on key benefits, differentiators, and competencies.
Purchase
Nurture your new customer (and patron) through their entire purchase process.
Retention
Go above and beyond to ensure your customer is delighted with their relationship with your brand.
Advocacy
Word of mouth advocacy for your brand is priceless. This loops new potential customers into the awareness stage of their own unique journey in your funnel.
What Are the Different Types of PPC Ads?
Search Ads
Search advertising is the most common form of paid search marketing. Search ads appear to prospects who are already looking for your industry or brand offerings online.
Display Ads
Display advertising is known for its effectiveness in reaching more than 90 percent of online users. Display ads appear on Google’s partner websites, targeting people who visited industry-related sites.
Social Ads
Social media paid advertising is the fastest-growing segment of pay per click advertising services. Social ads appear on social media platforms, such as Facebook, LinkedIn and Twitter.
Remarketing Ads
Remarketing is one of the best ways to reach high-converting customers and double your turnovers. Remarketing ads remind people who have already visited your website to come back and compel them to convert.
Google Shopping Ads
Google Shopping ads are suitable for websites with a large volume of products. These PPC ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices on Google SERP before they even click onto anyone’s website.
Local Services Ads
Show the world the value you offer through investing in brand awareness strategies.
In-stream Ads
In-stream ads are also called YouTube ads. These are pay-per-click ads that appear on YouTube search results, YouTube videos and video partners on Display Network. YouTube ads present your brand in a unique and memorable way.
Gmail Sponsored Promotions
Gmail sponsored promotions are an effective way to generate direct response leads. GSP allows you to reach interested leads right in their inbox.
Amazon PPC Ads
Amazon advertising is one of the increasingly popular PPC services in the online landscape. Amazon PPC ads allow Amazon sellers to generate brand awareness, boost sales and drive more store visits by placing sponsored ads on the platform's key locations.
